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Back to the Taurus GL—the shape may have changed radically from the last Taurus I drove back in 1995, but sadly, the driving experience hasn't. The steering is still over boosted and doesn’t transmit any feedback from the road. The engine is torquey and able to propel the car quickly to speed, but doesn’t elicit any emotion even if you floor the throttle.
How does the car’s owner feel about it? Between
this 56,000-km Taurus and his 125,000-km. 1992 Honda Accord, the owner
would rather keep the Accord and sell the Taurus. That speaks volumes. American manufacturers, and Ford in particular,
seem to have recognized that family people do also want some fun with their
driving. Could it be the Jaguar blood now infused into the family? Witness
the Lincoln LS, the Jaguar S-type’s platform-mate, which reportedly is
the first fun-to-drive Lincoln in years if not decades. Ford has also retreated from its radical-design
stance, at least with the Taurus. The 2000 model has abandoned the oval
theme and gone back to more classic lines. The roofline and backlight have
been “straightened out”, much to the benefit of rear headroom. The controls
and switches are now conventionally and more logically laid out; it doesn’t
make any styling. So much for the “experimental” Ford Taurus of 1998.368,327 certainly can’t be considered an abject failure, but Ford probably feels that the car can sell more. They can only do that by giving the customer what he really wants in a car—and isn’t that what this numbers game all comes down to? |
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