Oris WilliamsF1

Oris teamed up with BMW WilliamsF1 as official watch partner in 2003.  It created the WilliamsF1 day-date and chronograph models.  The timepieces feature innovative flexible horn loops that allow the watch flush-fit precision on the wearer’s wrist.  The chrono has a laterally engraved serial number on the stainless steel case.  The Oris brand will move “on-car” in 2005, its logo prominently visible on the side of the rear wing.

Rolex Cosmograph Daytona

One of the world’s most desired chronographs, the Cosmograph Daytona is evocative of two of motorsport’s toughest challenges: the Daytona and Le Mans 24-hour races.   Race cars competing at the top level are usually built to last for several hours.  Those competing in Daytona and Le Mans are constructed differently; teams must also consider the required durability.  Raw speed will be wasted if the cars have to spend precious time being repaired in the garage; the sturdiest usually wins.  The same spirit is embodied in the Cosmograph Daytona: each is built to last, with the mechanicals encased in a nearly impenetrable Oyster case. 

Tag Heuer Carrera

The classic chronograph takes its name from the grueling and often dangerous endurance race of the 1950s: the Carrera Panamericana Mexico Road Race.  The original Carrera was introduced by Heuer in 1966, with several technological firsts, including a date calendar aperture.  Thirty years later, TAG Heuer launched a new Carrera chronograph, closely based on the original model.  An updated model followed in 2002, with a sapphire crystal to improve water resistance.

Tag Heuer SLR

The link between the Mercedes-Benz SLR and Heuer timepieces stretches back to 1955, when Juan-Manuel Fangio drove the original SLR through the hairpins of the Mille Miglia while wearing an Heuer.  Created exclusively for the owners of the Mercedes-Benz SLR McLaren, the new watch bears the TAG Heuer shield and Mercedes tri-star on its “dashboard.”  SLR gill patterns and the world-first chronograph buttons mounted on top of the stainless-steel case, mirroring the SLR McLaren’s steering wheel gearshift, complete the styling.  In terms of exclusivity, perhaps the only watch that can beat this is another model from the company, the 100 pieces of unique watches TAG Heuer crafted as an accessory piece for the McLaren F1, each bearing the chassis number of its owner’s car.

Appropriately Rolex celebrates the world's premiere 24-hour endurance race with this fine time piece.

If you want one of these special TAG Heuer SLR watches, you have to buy the USD 300,000 super car first.

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