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It was no surprise to
the organizers that there was such serious sales activity at the show.
The 68,000 visitors came from a well-targeted market segment composed of
car clubs, golf clubs, bank executives, businessmen and exclusive
villages. As a result, all of the exhibitors made good business at the
trade hall. Peugeot sold five cars; Volvo, eight; BMW two bikes and
a handful of 3 Series; Mercedes-Benz rolled off the P 6.5-million
CLS350 to a proud owner; Ford listed more than 480 inquiries for its new
Focus. With both on-road and off-road test drives
around the World Trade Center, about a thousand serious inquiries were
gathered by Ford, Hyundai, Isuzu, Jaguar, Kia, Mazda, Mitsubishi, Nissan
(Universal Motors Corporation) and Toyota. The same goes for the other
exhibitors such as expert tuners, Options Unlimited, tire maker Pirelli
and audio/video supplier Audiovox. Wives, girlfriends or those not
interested in anything with wheels were equally entertained with a mini
shopping bazaar that included the likes of Adidas, LA Gear and Kickers,
all reporting huge sales.
Not wanting to rest
on the laurels of the Manila Motor Show, Worldbex International has
given the go signal for 2006 with an even bigger show, set around April
once more. With the full support of the CAMPI, TMA and CAGI behind
them, Worldbex International hopes to propel the show to higher levels
featuring more concept cars, more public debut and certainly a much
longer duration from the current three days.
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Worldbex International is already
entertaining inquiries for the 2006 Manila Motor Show. Interested
parties may reach the secretariat through (632) 531-6350 or (632)
534-3615. You may also visit the official website at
www.manilamotorshow.com.
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68,000 people looked at the different cars at the Manila Motor Show.
The feedback is generally positive except that the show length was
too short at 3 days. |
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| Best Booth of
the Manila Motor Show went to Volvo Cars, whose warm and
family-friendly atmosphere attracted the judges. |
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